Why Adbrite doesn’t work

I think every affiliate marketer has come to Adbrite and been really excited at the possibilities. “You mean I can get a flat rate 1 week text ad for $1,750 that will bring me 28,000 clicks?!?! With the 5% conversion rate on my landing page that will be 1,400...

Track your expiration dates

Continuing on the organization theme, another good thing to keep track of when you start a new offer is the expiration date of the offer. I use Outlook’s calender to set all my reminders for everything, so I just set a reminder of the offers’ end date....

Document your changes

This is definitely not a “sexy” topic, but it’s important nonetheless.  When managing a PPC campaign it’s critical to track all the changes you make.  It seems obvious, but it’s often overlooked by people starting out.  It’s so...