This is a first for CDF networks – we have been banned from something! I received the following email from Yahoo publisher network (YPN) last week.
I have never used YPN much due to their poor ad targeting, but I had tested it on a few sites and even on a few client sites that we are doing some work with. Nothing shady at all, these are legitimate business sites. So I am guess the “suspicious click activity” reason does not apply. According to the form letter, “poor traffic quality” is the reason they axed us. Unfortunately my email to YPN for further explanation has gone unanswered so all I can do is speculate. I’m not terribly upset either way, because I have never been a huge fan of YPN and even contextual advertising in general (from the publisher side that is). We will see if they ever respond and provide an exact reason.
Has anyone else been banned from YPN?
I’ve heard lots of complaints about getting kicked out of YPN. Most have had to do with failing to geotarget the ads to US visitors only (not sure if they’ve fixed this issue.)
Here is a complaint that plainly illustrates just how messed up Yahoo is, from someone that got kicked out for “quality”: http://www.websitepublisher.net/forums/showthread.php?t=6970&highlight=yahoo+publisher+network
*L* i was kicked 2 months ago… I still dunno why as i was geo targeting so i guess they didn’t like my traffic…. I was only mainly using it for arbritrage i hated for it to happen but no big loss. I think it is just stupid to just plain kick people… no warning no chang this or that or stop using on X site… shows big lack of customer relations.
Yahoo has had this problem since they have started, they say they don’t allow traffic from countries outside the USA yet they assume its our job to block them? I personally think its completely absurd and its crazy to me the way that Yahoo thinks sometimes. I’ve seen numerous emails from friends showing Yahoo banning their account for Invalid Clicks or Low Conversions, Yahoo can’t target our websites with relevant ads, so they blame it on us to their advertisers so take the blame away from their company. Thats a good way to run a business…
I am kinda waiting for such an email. I don’t think it really has to do with geo-targeting. But YPN ads are so bad with targeting that it is a hit or miss situation. In my case it is mainly a “miss”. Meaning – their ads are not targeted at all. Or their system is slow in displaying ads. It just provides a bad customer experience and it is not the publisher’s fault, but YPN.
Last month was the very first month where I missed the $100 payout limit – coming down over the years/months from high hundreds. It’s just getting worse and I will probably dump them as soon as I reach $100 for a check to be triggered.
Yahoo is shooting themself in the foot. They will never catch up to Google and Adsense. Instead they “punish” the publishers …..