PPC network conversion case study

It’s impossible to generalize all traffic from a certain pay per click network. What works great for one campaign can be horrible for another.  Even with the same niche, one person could have great success while another totally fails. That being said, all you...

Pre-qualifying your clicks

An important concept you don’t hear much about in pay per click or social media advertising is prequalifying your clicks. That is, discouraging unwanted clicks by giving the potential customer more information about your offer, before they click.  This can help...

Simple keyword conversion tracking

Tracking is essential to the success of any per click affiliate campaign.  In order to know what keywords are converting, you have to track down to the keyword level.  This used to be a fairly complex thing to set up, but now its very simple.  There are several...