Crazy Testing for Success

You really do need to think outside the box to be successful in affiliate marketing. Sometimes copying what others are doing does work, but that will only get you so far. To truly break out from the pack, you need to think differently about what you are doing.

Part of thinking outside the box, is constant testing. For me that means testing totally crazy stuff, because you never know what might hit. Sure, most of it will fail miserably, but occasionally you will get a winner.

Here’s a funny example of something I tested that was off the wall. I don’t like to give specifics of what is converting well from me, and what niches I am in (can you blame me?), but ringtones are always safe to talk about. Everyone does them. So I got to thinking about the standard boring, “pick your carrier” landing page that everyone uses. I asked myself what would be the opposite of this landing page? This is what I came up with.

Ringtone Landing Page

 

Yes, that’s the whole landing page, no need to reload your browser. Just a white background with 2 small words. The amazing thing is, the bounce rate was about the same as the page I was running at the time! Conversions were a little lower probably due to a few lost carriers not supported by the offer it was going to, but surprisingly it worked pretty well. Since then I have hit on something that works way better, but at the time it worked great. I found my current landing page by “crazy” testing, just like this.

So get creative and stop following the pack!

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Posted in Affiliate Marketing, General, Landing Pages, Testing by Chad on 03|01|07
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2 Comments »

Comment by matt
2007-03-02 21:45:32

maybe i missed it, but how does it ‘work way better’?

 
Comment by Chad
2007-03-03 09:31:23

I meant that since I tested the page shown, I have found something that works way better. But I’m not going to show a page that I currently have running and is killing for me :)

 
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