Comments on: Pay per click vs Social network case study http://www.cdfnetworks.com/pay-per-click-vs-social-network-case-study/ CDF Networks - Pay Per Click and Affiliate Blog Thu, 18 Mar 2010 02:14:48 +0000 http://wordpress.org/?v=2.7 hourly 1 By: Digby Green http://www.cdfnetworks.com/pay-per-click-vs-social-network-case-study/comment-page-1/#comment-29650 Digby Green Sat, 21 Mar 2009 05:41:43 +0000 http://www.cdfnetworks.com/pay-per-click-vs-social-network-case-study/#comment-29650 Your figures are the reverse of most other tests I have seen whereby Facebook gets more clicks (which as an advertiser that is what you want). In my limited tests I am getting far more click throughs with Facebook for less monthyl budget ! Perhaps it is because I am advertising a physical product, so that with Facebook I can include a pic. And as we all know A picture is worth a thousand words. Also my product is new and unique so people will not be searching for it per se. Your figures are the reverse of most other tests I have seen whereby Facebook gets more clicks (which as an advertiser that is what you want).

In my limited tests I am getting far more click throughs with Facebook for less monthyl budget !
Perhaps it is because I am advertising a physical product, so that with Facebook I can include a pic. And as we all know A picture is worth a thousand words.

Also my product is new and unique so people will not be searching for it per se.

]]> By: AM Case Studies | Income Zombie http://www.cdfnetworks.com/pay-per-click-vs-social-network-case-study/comment-page-1/#comment-28628 AM Case Studies | Income Zombie Mon, 02 Mar 2009 19:35:15 +0000 http://www.cdfnetworks.com/pay-per-click-vs-social-network-case-study/#comment-28628 [...] PPC vs Social Network Case Study [...] [...] PPC vs Social Network Case Study [...]

]]> By: Increasing Facebook ads CTR by 2,166% | CDF Networks http://www.cdfnetworks.com/pay-per-click-vs-social-network-case-study/comment-page-1/#comment-28327 Increasing Facebook ads CTR by 2,166% | CDF Networks Wed, 25 Feb 2009 16:22:48 +0000 http://www.cdfnetworks.com/pay-per-click-vs-social-network-case-study/#comment-28327 [...] when I posted my Adwords content network versus Facebook Ads test, I was getting CTRs in the .03 range. Not very good and barely at the level that keeps the ad [...] [...] when I posted my Adwords content network versus Facebook Ads test, I was getting CTRs in the .03 range. Not very good and barely at the level that keeps the ad [...]

]]> By: Is PPC on Facebook and MySpace any good? http://www.cdfnetworks.com/pay-per-click-vs-social-network-case-study/comment-page-1/#comment-27247 Is PPC on Facebook and MySpace any good? Sun, 08 Feb 2009 08:52:50 +0000 http://www.cdfnetworks.com/pay-per-click-vs-social-network-case-study/#comment-27247 [...] quick research on a Pay per click vs Social network case study that might give you a few ideas... Pay per click vs Social network case study | CDF Networks In case you missed the following post! Grab the $100 in Free Facebook Ads and test, test and [...] [...] quick research on a Pay per click vs Social network case study that might give you a few ideas… Pay per click vs Social network case study | CDF Networks In case you missed the following post! Grab the $100 in Free Facebook Ads and test, test and [...]

]]> By: Juice http://www.cdfnetworks.com/pay-per-click-vs-social-network-case-study/comment-page-1/#comment-25314 Juice Wed, 14 Jan 2009 15:00:52 +0000 http://www.cdfnetworks.com/pay-per-click-vs-social-network-case-study/#comment-25314 i like to read and explore this kind of site. i like to read and explore this kind of site.

]]> By: Samantha http://www.cdfnetworks.com/pay-per-click-vs-social-network-case-study/comment-page-1/#comment-25309 Samantha Wed, 14 Jan 2009 13:24:45 +0000 http://www.cdfnetworks.com/pay-per-click-vs-social-network-case-study/#comment-25309 Thanks for giving the results on FB. Now I can try it. Thanks for giving the results on FB. Now I can try it.

]]> By: Eoin O'Leary http://www.cdfnetworks.com/pay-per-click-vs-social-network-case-study/comment-page-1/#comment-24788 Eoin O'Leary Tue, 06 Jan 2009 10:04:49 +0000 http://www.cdfnetworks.com/pay-per-click-vs-social-network-case-study/#comment-24788 Thanks for this information, it confirms my own tests on Facebook. CTR is a big issue with Facebook, I've found it much more difficult to test Facebook adverts, which I think is due to the mindset of the advert viewer. In Adwords, people have typed a keyword phrase, so it's easier to tweak the advert to suit. <i>Eoin</i> Thanks for this information, it confirms my own tests on Facebook.

CTR is a big issue with Facebook, I’ve found it much more difficult to test Facebook adverts, which I think is due to the mindset of the advert viewer.

In Adwords, people have typed a keyword phrase, so it’s easier to tweak the advert to suit.

Eoin

]]> By: Link Building Blog http://www.cdfnetworks.com/pay-per-click-vs-social-network-case-study/comment-page-1/#comment-24530 Link Building Blog Sat, 03 Jan 2009 04:41:22 +0000 http://www.cdfnetworks.com/pay-per-click-vs-social-network-case-study/#comment-24530 No too surprised with the results but I thought FB would have had a much worse CTR. Very cool study and thanks for making the results public! No too surprised with the results but I thought FB would have had a much worse CTR. Very cool study and thanks for making the results public!

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